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The Grey Market is a list of older UK consumers, a specially thought after prospect base for companies looking to promote a range of products and offerings, such as financial services, leisure products, holidays and charities.

Use direct marketing to keep your salespeople topped up with regular sales leads and prospects.

Creating a successful direct mail campaign The success of a direct mail campaign hinges on several key elements. Rather like a three legged stool, if just one of these elements fails you could end up flat on your back. Each leg of the stool, or element of the campaign, is as important as the other […]

Call a telephone number registered with the Telephone Preference Service (TPS) for consumers, or Corporate Telephone Preference Service (CTPS) for companies, and you could be facing legal action and even a fine. Plus, you’ll irritate your potential customers before you even start selling to them!

Here are the top 10 start-up professions for 2014: